Hospitality that integrates destinations, experiences, and living
ARA Resorts & Residences is the hospitality and real estate development unit of Grupo ARA, a Brazilian business group with over 40 years of operation, a presence in different sectors of the economy, and a history of sustainable growth.
Within this ecosystem, ARA Resorts & Residences creates, develops, and operates Samoa Resorts, the Polynesia Residence & Resort, Polynesia Villa & Resort developments, and the La Fleur Collection Vacation Homes, structuring complete experiences that integrate hotel services, leisure, living, and short-term rental.
160 thousand
guests since 2018
"Delivering real, well-executed, and memorable experiences."
— Our non-negotiable principle
Part of a Group. With a Long-Term Vision.
Grupo ARA has been operating for more than four decades in the real estate development, hospitality, agribusiness, textile industry, and renewable energy segments, bringing together more than 2,500 employees.
This structure guarantees ARA Resorts & Residences:
Financial solidity
Long-term strategic vision
Continuous investment capacity
Consistent operational standard
"Nothing here is improvised. Everything is a project."
Our Portfolio
Business Ecosystem
Resorts
Samoa Beach Resort
Operating since 2018, a benchmark for family vacations at Muro Alto Beach.
Samoa Villa Resort
Opening in 2025, featuring an unprecedented concept in the Northeast region: an internal beach integrated with the sea.
Real Estate Development
Polinésia Residence & Resort
252 apartments integrated into an operational resort.
Polinésia Villa & Resort
New complex combining an integrated resort with 160 apartments and the Muro Alto Villa.
Short-Term Rental
La Fleur Collection Vacation Homes
Professional management of short-term rental apartments, with a resort hospitality standard.
A Single Standard. Across All Experiences.
All ARA Resorts & Residences developments operate under the La Fleur hospitality standard, ensuring:
Personalized service
Every guest is unique and receives personalized attention
Professional operation
Trained team and well-defined processes
Consistent services
Same quality across all touchpoints
Continuous experience
From check-in to check-out, attention to every detail
Whether in a resort room or a vacation rental apartment, guests perceive continuity, care, and quality.
Discover our destinations
Explore Our Destinations
Explore the experiences that are part of the ARA Resorts & Residences ecosystem now